Data scientists play a crucial role here. Data scientists can analyze data over time, identify patterns, and help businesses to enhance efficiency, reduce costs, find new market opportunities, and gain a competitive edge in the industry. Data science involves the collection and study of data (structured and unstructured) to derive insights and is the fastest-growing tech field at the moment.
Data science helps to make predictions and decisions. It uses predictive analytics, prescriptive analytics, and machine learning.